About SDO

A company that brings
stories to life.

A creative production & entertainment company with a global vision.

A performer and dancers on stage
Producers following a shoot from the monitor
Press at a red-carpet arrival

SDO PR & Entertainment is a company with 10 years in the local and international market. It produces live shows, develops original audiovisual projects and takes them to market, and delivers communication services across traditional mass media and online media.

Led by Loli Miraglia (Founding Partner) and Lucas Mentasti, SDO has carried out projects and campaigns for large-scale clients such as Disney, Omega, Volta, Banghó, Cinemark Hoyts and Telemundo, among others.

SDO is part of BACA, the Buenos Aires multiplatform audiovisual cluster.

10 years
in the local and international market
2 offices
Buenos Aires · West Palm Beach
Emmy-nominated
“La Suerte de Loli”, International Emmy Awards
Global markets
Content Americas · MIP Cancún · NATPE · MIPCOM

Divisions

Every discipline.
One company.

  1. 01

    Live!

    Production of live shows — theatre, events and music. National and international tours with music artists, and theatre productions for family, youth and adult audiences on Buenos Aires’ main stages, such as Teatro Metropolitan and Paseo La Plaza.

  2. 02

    Studios

    Creation and international sale of audiovisual content. After licensing an original IP to Telemundo, Studios continued attending the markets to commercialise developments and productions — representing industry colleagues for co-productions, sales and strategic alliances.

  3. 03

    PR & Digital

    Integrated communication campaigns — strategy, execution and management of PR and digital campaigns for clients in entertainment, technology and innovation, gastronomy, lifestyle, fashion, real estate, economy and business, architecture and design.

  4. 04

    The Eleven Hub

    A unit dedicated to developing and producing non-traditional content such as microseries and vertical formats, in alliance with IN-TO Films (Mexico & Colombia).

Leadership

Leadership

Lorena “Loli” Miraglia

Founder & Director

  • Former Press Manager at The Walt Disney Company Argentina (2004–2015).
  • Founder of SDO Entertainment.
  • Original idea and development of the dramedy “La Suerte de Loli”, alongside Majo Riera — nominated for the International Emmy Awards.
  • Creative consulting for “Qué Padre es Mi Familia” (VIX) and “Las Malqueridas” (Ecuavisa).
  • Documentary production: “Bien de Familia” (2024).

Lucas Mentasti

Director

Our team

Contact

Let’s create something
extraordinary.